Valarie and I are gearing up for Multicultural Children’s Book Day on January 27th, 2017, so I thought this might be a good time to explain what I perceive to be the differences between two different but similar groups: Multicultural Children’s Book Day and We Need Diverse Books.
In a business analogy, one is a scrappy start-up. The other is a well-funded corporate entity, though, both organizations, in fact, are non-profits.
Let’s start at the beginning (a very good place to start)…
When Did It All Begin?
Multicultural Children’s Book Day was conceived in the August of 2013. Valarie saw that I was re-focusing my efforts on promoting diversity books in response to Lee and Low’s report that the number of children’s books of a diverse nature has not changed over the last fourteen years, and asked me if I wanted to join her in starting a holiday to promote . Our first event was Multicultural Children’s Book Day on January 27th, 2014 where we raised about $3k. We used this money for a part-time admin and to set up a non-profit and a website. Our revenues have doubled every year, allowing us to give away more books.
We Need Diverse Books started in April 2014 by young adult author Ellen Oh. They ran a successful Indigogo campaign that raised $333k in 2014. Their event is a forthcoming Diversity Children’s and YA Book Tradeshow Conference.