I co-founded a company while an undergraduate at Harvard that was #12 on the Inc. 500 List for Fastest Growing Private Companies, and have an M.B.A. degree in Entrepreneurial Marketing from UCLA’s Anderson School. I have a lot of ideas on how to position your product or service in a way that tells an engaging story.
Let’s work together to reach moms who care about education. Who are they? They tend to earn between $30,000 and $100,000 and have more than one child.* You can reach me via email at PragmaticMomBlog (at) gmail (dot) com.
If you would like to post an event or an advertisement, want your product or service reviewed, or are interested in sponsoring a giveaway, contact me about creating a post that connects with my readers.
As an undergraduate at Harvard University, I started a company out of my dorm room with two friends. No, it’s not Facebook or Microsoft (darn it!), but Aquent became an Inc. 500 Company (#12) for Fastest Growing Private Company. I attended UCLA’s Anderson School of Business for my M.B.A. and became a serial entrepreneur starting businesses that included marketing and creative professional staffing, designing and manufacturing women’s golf apparel, a print magazine for freelancers, and online recruiting models for MBAs and accountants.
Then I became a mom and stayed home after my second child was born. Now with 3 kids (ages 12, 10 and 7), I focus on education after discovering 5 years ago that my oldest, who was then in first grade, had fallen behind. I also reconnected with my love of children’s books and became passionate about getting reluctant readers excited about books.
As a blogger, you will get a well crafted, deeply researched post that reflects my authentic experience as a WHAM (Work at Home) mom. You can expect professionalism, integrity and a marketing perspective that will ponder WHO is your customer and WHAT do they care about? Connecting to my readers means a personal narrative, an unbiased opinion, and helpful advice.
I also offer banner ads but find that these work much more effectively in conjunction with editorial support. In fact, I don’t recommend banner ads without it. My readers are inundated with ads and have become immune. (I know this means a loss of advertising income for me, but I do tell it like I see it.)
Banner Ad Rates on Homepage
- Small Square Banner Ad (125 x 125): 1 week ($20), 2 weeks ($30), 1 month ($50), 3 months ($100)
- Rectangle Box Banner Ad (250 x 250): 1 week ($30), 2 week ($50), 1 month ($80), 3 month ($200)
- Large Banner Ad (468×60): 1 week ($120), 2 week ($200), 1 month ($320), 3 months ($800)
- 71,050 unique visitors a month
- 78,659 sessions a month
- 102,258 page views a month
- Data from Google Analytics, September 2016
Alexa Traffic Rank: 107,743 Traffic Rank in US: 31,467
Pragmaticmom.com has a three-month global Alexa traffic rank of 136,004. Approximately 24% of visits to the site consist of only one pageview (i.e., are bounces). The site is based in the US. Compared with the overall internet population, the site’s audience tends to be female; it also appeals more to people browsing from home who have more children and have incomes between $30,000 and $100,000. Pragmaticmom.com is relatively popular among users in the city of Boston (where it is ranked #1,313).
PragmaticMom Google Blog Traffic Stats for December 2020
I have a Twitter following of 73,000.
My Pinterest is 151,300 followers (with an additional reach of 2,300,000+ million from collaborative boards).
My Facebook network is 9,400 (personal and PragmaticMom with a reach of 2,500,000 because of groups) with a total reach of 2,500,000.
My Instagram following is 11,700.
My LinkedIn connections total over 5,300.
My YouTube subscribers total over 919.
My Tiktok subscribers total 93
My Post.news subscribers total 496
Total Social Media Followers/Viewers: 250K+
Total Reach of over 2,000,000 Followers
I am located near Boston, Massachusetts, and can be reached at PragmaticMomBlog (at) gmail (dot) com.
Let’s talk. I love brainstorming ideas about growing your business and reaching your target market.
*from my Alexa analysis
BEST #OWNVOICES CHILDREN’S BOOKS: My Favorite Diversity Books for Kids Ages 1-12 is a book that I created to highlight books written by authors who share the same marginalized identity as the characters in their books.
6 thoughts on “Media Kit”
What a great website! You are talented!
I wanted to share my new children’s book called:
A LESSON TO BE LEARNED: Bullies Worry Too
Dov Fishman taped as
Lin Castaldo reads from her book A LESSON TO BE LEARNED ♥
http://dl.dropbox.com/u/4621838/LinCastaldoBook.mp3 — with Lin Castaldo
A LESSON TO BE LEARNED; Bullies Worry Too can be ordered from Barnes & Noble or Amazon as an ebook or paperback.
Thanks for sharing Lin!
Wow…just now reading your bio. Very impressive.
Thanks so much Clarence!
Hello ! you are making an incredible job.
We, too, in France and all over the world, help parents and students to get to writing through magazine creations.
Please check: hmadmagz.com/education
You are gonna love it 🙂
Thanks so much Pierre!