Bloggiesta and Blog Business
In short, I spend the month of March fixing the SEO (Search Engine Optimization = Coming Up Higher in Google Searches) for about 350 posts or the past 11 months. I am one month shy of finishing my goals. I use the WordPress plugin All in One SEO incorrectly for the past two years, blithely ignoring the character count for title and body. I got lazing with key word tags, omitting commas, and adding in key words that were not relevant to my post like my blog name and tagline. Every post had to be corrected. I also failed to select a “Featured Image” which, it turns out, I want for my Yet Another Related Post plugin which shows more posts related to the one you are reading.
I also fixed the social media buttons by asking my tech guy to help out, so that was an easy fix.
But the upshot is that I messed up my permalinks in trying to change to a permalink structure that is better for SEO. I know just enough about SEO to be dangerous, and by dangerous, I mean to fiddle around enough to blow up my blog at least once a year in an attempt to improve it.
This year’s Two Steps Backwards/One Step Forward is Permalinks. It turns out that while you want a permalink that includes your post title (mine had a number instead), if you switch your permalinks YOU MUST REDIRECT THEM TO YOUR NEW PERMALINK OR GOOGLE WILL NOT FIND THEM. Oops. 2 years of posts — POOF! — GONE, at least in the eyes of Google. They exist of my site, but you can’t find them through any search engine.
Thank goodness that Vanita of After BedTime Blog is my Go To SEO consultant. I hired her to help with my SEO and to fix the permalink error. By the end of this week (THANK YOU VANITA!), all should be well. By the end of next month, I should be seeing increased traffic by having her improve my key words for 3 months of blog posts, my little SEO present to myself.
Finally, more good news! I was selected to be a BlogFrog Community Manager for their Random House Read and Play Community. Please join come to BlogFrog and join this community to meet some really great children’s authors!
Launch party of Read and Play Community, Wednesday, April 4th (tomorrow) at 9:00 pm. I will be there!
Tad Hills of Candecott Honor picture book, How Rocket Learned to Read, Thursday, April 5th, 9 pm EST. I will be there as well.
Chris Raschka winner of this year’s Caldecott, A Ball for Daisy, will be live on Tuesday, April 10th at 1:00 EST.
Rebecca Stead and Clare Vanderpool, winners of the Newbery will be Live Chatting, Thursday, April 12, 9:00 p.m. I will be there and I am so excited to meet both of them. I loved both of their books, When You Reach Me and Moon Over Manifest.
To examine any book more closely at Amazon, please click on image of book.